Whitepaper 'From cost centre to centre stage'


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The effect of EX on customer behaviour

How do you turn your contact centre into a success for employees, customers and management? Or In other words, how do you change it from a cost centre to the organisation’s centre stage?

Until quite recently, the contact centre was mainly seen as a cost centre. However, the COVID-19 pandemic has made its importance significantly more visible, as it unavoidably turned into the interaction hub between customers and companies.

Therefore, an optimally functioning contact centre is no longer a ‘nice-to-have’. But how do you achieve that?

In this whitepaper, we focus on the employee. We look at factors that have a positive effect on their wellbeing, and what their impact is on the customer experience and the business results. How do you turn your contact centre into a success for employees, customers and management?

Topics covered in the whitepaper

  • Emotional contagion
  • Knowledge management
  • Training
  • Employee engagement
  • Omnichannel
  • Gamification
  • The social aspect
  • Self-service
  • Flexibility vs. predictability
  • Video as a contact channel
  • Artificial Intelligence
  • Employee feedback

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